Augie Nieto was the co-founder of Life Fitness, the global leader in the fitness industry. Today, Life Fitness continues to be on the cutting edge of technology and fitness equipment design. Augie was one of the original pioneers in the fitness industry and was president of Life Fitness for nearly 25 years. Life Fitness was acquired by Brunswick Corporation in 1997.
From 2007 until his passing in 2023, Augie served as Chairman of the Board of the ALS Therapy Development Institute in Watertown, MA, the world's largest drug development organization dedicated solely to ALS. He was also the Chief Inspirational Officer for Augie's Quest, an aggressive, cure-driven, international fundraising effort, having raised over $45 million to date to fund research at the ALS Therapy Development Institute. Today, Augie's wife Lynne carries on his legacy as Chairman of the Board of both ALS TDI and Augie's Quest.
Augie also served the Chairman of Octane Fitness, a manufacturer dedicated solely to elliptical fitness machines. He served as an operating advisor to North Castle Partners, a private equity firm, and was on the board of Curves and Jenny Craig. Augie formerly served on the board of Quest Software, where he was one of four members of its “Special Committee” who negotiated the sale of Quest Software to Dell Computers in 2012. He also served on the board of Dynavox Systems, a developer of speech generating systems.